While the Digital Galaxy is the hottest business opportunity to come along in recent years, it is the one company that has carved out an industry standard for its high-end services and technology. If you are considering joining the company or are already a member, you should consider this innovative and cutting edge digital marketing strategy. Digital Galaxy stays ahead of the curve with ongoing SEO & digital marketing trend development.
Search engine optimization (SEO) is a very important tool to have in your business toolkit. If you want to increase the amount of visitors that you get to your website then you need to increase your search engine rankings. SEO Optimization is essentially the art of increasing the amount and quality of site traffic from search engines such as Google, Yahoo, Ask Jeeves, AOL and Bing. SEO Optimization also targets unpaid visitors rather than paying visitors or direct traffic.
Search Engine Marketing is a type of Internet advertising, which involves the promotion of sites by raising their visibility at top positions in search engine result pages primarily via paid advertising on search engines. It is generally used as a part of organic marketing and is usually referred to as SEM. The prime benefit of Search Engine Marketing is its ability to target specific keywords and thus increase traffic to a website. Thus, SEM has a two-fold advantage – it can increase a site’s visitor count and also bring in more potential buyers.
Research Analysis is a systematic process of uncovering patterns, trends, and structure from large and often complex sets of data. Analysis is the procedure of making an effort to understand a subject by disassembling it into simpler pieces, so as to gain a better appreciation of it. Analysis as a discipline has been well used in the study of language, physics, and cognitive science since before Aristotle; though analysis as a formal theory is a recent invention. With the advent of computers and the increasing complexity of our scientific and political lives, more disciplines are falling into the realm of research analysis. Research into any area that has not yet been studied extensively may be regarded as ‘hot’ and those areas in which rigorous analysis has not yet been undertaken may be considered ‘cold’.
Content Marketing is a form of online marketing geared at creating, publishing, and circulating content for an audience on the web. Content marketing can be broadly divided into three categories, each with its own sub-methodology: Defining the audience, distributing content, and making sure the audience sees the content. In addition, content marketers may work towards improving the quantity, quality, and relevance of content published, or they may try to improve the business reputation. If done effectively, content marketing can significantly increase a company’s online visibility and marketability, leading to increased traffic, more sales, and better brand name recognition.
Analys and strategist, the words are used interchangeably, yet they are slightly different. Analysing refers to finding out what people really want; whereas, strategising concentrates on how you can implement that desire into your marketing efforts. Analysts focus on the needs of your business, while strategists look at ways of meeting those needs. In essence, you need to be able to combine the two in order to create SEO wonders for your company.